What changed: Meta announced guest calling for WhatsApp. People without a WhatsApp account can open an invitation link in a computer browser, enter their name and join after the host admits them. Guests wait in a waiting room until approved. Only WhatsApp account holders can create call links.
Who is affected
The source does not specify which businesses are covered; this is a general product change for people using WhatsApp calls.
What it means for your business
For businesses using WhatsApp, this means an invited person can join a call from a computer browser without having a WhatsApp account. The person hosting the call approves their admission.
What to do
Open the Calls tab in WhatsApp, select the “+” icon, create a call link and send it to the people you want to meet. Admit guest participants from the waiting room.
When it takes effect
Meta’s announcement dated October 14, 2026 states that guest calling is available.
Source: https://about.fb.com/news/2026/10/introducing-whatsapp-guest-calling/
