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MewaCraft · Metal sculpture and décor studio

Now presents its work in five languages, on its own terms

We put a 39-piece catalogue online in five languages for a studio that makes laser-cut metal sculpture. The studio now updates its pieces and texts from its own admin panel.

Close-up of a hammered metal surface under cobalt light.
Representative image

The need

The studio was selling through Etsy and its own online shop, but had no site that brought the pieces, the bespoke service and the story of the workshop together. It needed a presence that could speak to international visitors in their own language, and a way to see which channel actually brought enquiries.

What we took on

  • We designed and launched the showcase site. Sales stay on the existing channels; the site sends visitors on to Etsy and the online shop.
  • We brought the catalogue over from the studio’s live shop records, with real dimensions and descriptions.
  • The site runs in Turkish, English, German, Spanish and French, each language at its own address.
  • We translated the admin panel into Turkish; pieces, collections and longer page texts can be edited without a developer.
  • We set up visitor and enquiry tracking and aligned the Google Business Profile with the site.

What was delivered

  • A seven-page showcase site in five languages (home, collection and piece detail, bespoke work, about, founder, contact)
  • A catalogue of 39 pieces and 312 images
  • 183 text blocks editable from the admin panel, plus piece and collection management
  • Bespoke and contact forms: enquiries arrive by email and the sender gets an automatic reply in their language
  • Search basics: per-page titles and descriptions, language tags, structured product and business data, a sitemap
  • Google Analytics, Tag Manager and Search Console, tracking six enquiry actions (clicks to Etsy and the shop, WhatsApp, phone, bespoke form, contact form)
  • A privacy notice, cookie policy and cookie preference banner in all five languages, submitted to the client for approval
  • The Google Ads account linked to Castintech’s manager account and a first campaign launched

What runs today

The site is live in five languages. The studio edits its pieces and page texts from its own panel, form enquiries land in its inbox, and the analytics account shows which channel each enquiry came from.

Measured

  • Delivery of form notification emails was confirmed with a test send in August 2026.

Not measured

  • The site’s effect on sales was not measured; sales happen on Etsy and the studio’s own shop.
  • The Google Ads campaign went live in September 2026; its results have not been reviewed yet.

The image on this page is representative; it is not the client’s product or screen.

First conversation

Have a similar need?

In the first call we talk through your business, where things stand and what matters most. We say plainly which parts make sense for us to take on and which you should run yourself.

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