What changed: Meta expanded Muse, the personal AI agent it introduced earlier this month, with a collection of new skills and connectors for running a business. Users can now connect Asana, Box, Canva, Dropbox, Figma, Granola, HighLevel, Intuit QuickBooks, Klaviyo, Lovable, Notion, Shopify, Slack, Stripe, Zoom, plus Facebook and Instagram business accounts, in a few clicks, so Muse starts out already understanding the business. The source states nothing publishes, sends, or spends without the user's approval.
Who is affected
The source states Muse is a personal AI agent available in the US and Canada, with new skills aimed at small business owners; no other region or business-type restriction is mentioned.
What it means for your business
For businesses already using Asana, Canva, Shopify, Stripe, QuickBooks, or Facebook/Instagram business accounts, this means they can connect those tools to Muse and track sales, campaigns, bookkeeping, and social data through one agent.
What to do
Open the connector list in Muse app settings and link the tools your business already uses, such as Shopify, QuickBooks, Stripe, Canva, or Slack; if a tool isn't supported yet, consider setting up a custom connector.
When it takes effect
The source states Muse for Small Business became available as of its publish date, September 29, 2026, and does not give any separate effective or deadline date.
Source: https://about.fb.com/news/2026/09/introducing-muse-small-business/
