What changed: Microsoft Advertising expanded its integration with Mediaocean's Prisma beyond creating insertion orders to also cover delivery reporting, invoicing, and reconciliation. Orders created in Prisma flow directly into the Microsoft Advertising Platform, campaign delivery data flows back automatically, and electronic Microsoft Advertising invoices appear in Prisma's Invoices module without manual entry.
Who is affected
Advertisers and agencies who manage their Microsoft Advertising accounts through Mediaocean's Prisma platform.
What it means for your business
For businesses managing Microsoft Advertising through Prisma, this means handling order placement, performance tracking, and invoice reconciliation in one workflow without leaving Prisma.
What to do
If you use Prisma, map your Microsoft Advertising account information in Prisma and begin placing insertion orders; contact your Mediaocean support team or Microsoft Advertising team with integration or account mapping questions.
When it takes effect
The source gives no separate effective date; the expanded integration is now live for customers using Prisma.